Mexican beauty Fátima Bosch Fernández was crowned Miss Universe in the 74th edition of the pageant, defeating the host contestant, Miss Thailand. In a night where the Tabasco native raised her voice, showed strength in the face of adversity, and proudly declared the unforgettable phrase “¡Viva México!”, Bosch became the fourth Mexican woman to win the universal crown.
Bosch received the global beauty title from outgoing queen Victoria Kjær Theilvig of Denmark, officially becoming Mexico’s newest Miss Universe. Television broadcasts from Thailand captured the massive celebrations in her home state of Tabasco, and social media quickly filled with praise for the new Mexican beauty queen.
Her standout moments began early in the competition. As soon as Fátima advanced to the Top 5 finalists, she had already captivated audiences—first with her debut, where she shouted “Viva México!”, then with her stunning swimsuit presentation, and later with her elegant red evening gown.
When asked about the challenges women face in 2025 and how she would use the Miss Universe title to promote safety for women, she responded:
“As a woman and as Miss Universe, I want to raise my voice and use it to help others. Today, we are here to speak up and create strong, clear change because we are women who must stand tall; those who do so with courage are the ones who make history.”
In a second question round, the highly applauded contestant from Tabasco shared how she would empower young girls:
“As Miss Universe, I want to tell them to believe in the power of their authenticity and in themselves, because their dreams and their hearts matter. Never, ever allow anyone to make you doubt your worth. You are powerful, and your voice deserves to be heard.”
At the start of the competition, after stating her name, Bosch proudly and emotionally exclaimed “¡Viva México!”, instantly winning the hearts of millions watching live from the Impact Arena in Bangkok, Thailand. The 75th edition of Miss Universe will take place in Puerto Rico.
The event began with the selection of the Top 30, followed by the Top 12, and finally the five finalists: representatives of the Philippines, Venezuela, Ivory Coast, Thailand, and Mexico.
A Controversial Edition
The 74th edition drew global attention after Fátima Bosch protested her treatment by Nawat Itsaragrisil, director of the organizing committee and president of Miss Grand International. Raúl Rocha, President of the Miss Universe Organization—who is also Mexican—criticized Itsaragrisil’s behavior. Mexico’s President Claudia Sheinbaum publicly praised Bosch for speaking up.
Bosch also received support from fellow contestants and remained in the competition through the grand finale. Itsaragrisil later issued a public apology, and in recent days has been seen interacting amicably with Rocha.
The controversy erupted after a viral livestream in which the businessman questioned Bosch and even called her “stupid” for allegedly failing to post promotional content about Thailand on her social media—sparking widespread feminist outrage.
Another dramatic moment came when Miss Jamaica had to be taken away on a stretcher after an accident during the evening gown preliminary round on Wednesday, November 19, where 122 women from around the world competed for the crown.